The Convention Centre Dublin

Lee FordeThe Convention Centre Dublin

Short Description

Lee Forde created a concept to use the building and its structure to project large scale Imagery that is typically Irish. That echoed the well known irish sense of humour. Playing with the building, and even stripping it back to a wireframe and then knocking it down.

  • Date : 2004
  • Categories : 3D Mapping
  • Client : The Convention Centre Dublin

The Brief

To create something that would allow for the general population to share in the opening of The Convention Centre Dublin.

Solution

Lee Forde created a concept to use the building and its structure to project large scale Imagery that is typically Irish. That echoed the well known irish sense of humour. Playing with the building, and even stripping it back to a wireframe and then knocking it down. This was all achieved through 3D projection mapping and undertaken by local companies.

Results

  • The projection was used for a week on the building.
  • Crowds gathered each evening and raised a petition to have the 3D mapping installed permanently. An amazing response from (as is well known) a cynically tough crowd
  • The event continued to create promotional & marketing options for advertising and generating revenue for the venue
  • The local radio station and visitors at the event were so pleased, they petitioned for it to become a permanent feature in the City of Dublin